--- title: "How to Make UGC Ads, Step by Step | AIUGCAdGenerator" url: https://aiugcadgenerator.com/how-to-make-ugc-ads/ last_updated: 2026-10-15 --- # How to make UGC ads, from brief to test To make UGC ads, start with one product story, plan three versions that differ in their hook or angle, produce short vertical videos with captions, review every claim, then test the versions against each other. You can film them yourself, hire someone to make them, or skip production: AIUGCAdGenerator turns a product URL or brief into three finished UGC-style video ads, delivered in 24 to 72 hours after your campaign request is accepted. Get the ads. Then run the test. [Create my three ads](https://app.aiugcadgenerator.com/sign-up) ## What making a UGC ad involves Making a UGC ad means deciding what one short video should say, then producing it in the UGC style: vertical, captioned, plain-spoken and built around a hook. The planning is the part most teams rush. A clear product story and a deliberate difference between versions are what make the test worth running. _Making UGC ads is not the same as collecting customer content. If you use real customer videos, you need their permission, and the claims must be true._ ## Five steps to make UGC ads 1. **Write the product story** What the product does, who it is for, and what someone should understand or do next. One paragraph is enough. 2. **Plan three versions** Keep the product story and change one thing per version: the hook, the moment or the reason to care. 3. **Produce the videos** Film and edit them yourself, hire someone, or send the brief to AIUGCAdGenerator and receive three finished ads. 4. **Review every claim** Watch each ad and check what it says about the product before it runs. 5. **Test them side by side** Run the versions in your ad account with the audience and budget you choose, and keep the one that works. ## Three ways to produce UGC ads | Question | Film them yourself | Hire someone | AIUGCAdGenerator | |---|---|---|---| | What you do | Script, shoot and edit | Brief, review and manage | Write a brief or paste a URL, then review | | What you get | As many as you make | What you agree | Three finished ads per campaign | | Time | Your own time | Depends on the person | 24 to 72 hours after your campaign request is accepted | | Cost | Your time and equipment | Their rate | $39 one-time for one campaign of 3 finished ads | ## How AIUGCAdGenerator handles step 3 - **Three steps for you**: Add your URL or brief, choose a plan and request your ads, and get three finished MP4s. - **The production work**: A campaign includes the concept, hooks, script, shot structure, captions and editing as appropriate. - **Nothing starts by accident**: Saving inputs or paying alone does not start production. You confirm the request. - **Vertical MP4s**: About 15 to 30 seconds each, in 9:16. ## Steps that stay with you - **Review**: You review the finished files, claims and suitability before publishing. - **Testing and spend**: You choose the audience, budget and test setup. Ad spend and ad-platform publishing are not included. ## Questions about making UGC ads ### Do I need a camera to make UGC ads? Not with AIUGCAdGenerator. A product URL or written brief is enough, and no footage is required. ### How many UGC ads should I make at once? Enough to test. Three versions of one product story is a practical start. ### What should a UGC ad brief include? What the product does, who it is for and what the viewer should understand or do next. Add an audience, offer or angle if you have one. ### How long does it take? With AIUGCAdGenerator, 24 to 72 hours after your campaign request is accepted. ### How much does it cost? $39 one-time for one campaign of 3 finished ads, or a monthly plan from $79 per month for 3 campaigns (9 finished ads). ### Can I make UGC ads with AI? Yes. See [how to make UGC ads with AI](https://aiugcadgenerator.com/how-to-make-ugc-ads-with-ai/). ## Related guides - [UGC ad guides](https://aiugcadgenerator.com/guides/): Every AIUGCAdGenerator guide in one place - [How to make UGC ads with AI](https://aiugcadgenerator.com/how-to-make-ugc-ads-with-ai/): The AI route, step by step - [UGC ad script](https://aiugcadgenerator.com/ugc-ad-script/): Write it beat by beat - [UGC ads cost](https://aiugcadgenerator.com/ugc-ads-cost/): What drives the price - [UGC ads from a brief](https://aiugcadgenerator.com/ugc-ads-from-brief/): A brief in. A campaign out. - [Ad creative testing](https://aiugcadgenerator.com/ad-creative-testing/): Get the ads, then run the test ## Get the ads. Then run the test. Send a product URL or brief and get three finished UGC-style video ads, ready to review. [Create my three ads](https://app.aiugcadgenerator.com/sign-up)