UGC AD FORMAT
The UGC ad format: shape, length and structure
The UGC ad format is a short vertical video with a personal tone: framed for a phone screen, captioned, opening with a hook and built around one product story. Length varies, but most run well under a minute. AIUGCAdGenerator delivers that format in every campaign: three finished UGC-style video ads, each a vertical 9:16 MP4 of about 15 to 30 seconds.
Three ads. One product story.
Delivered in 24 to 72 hours after your campaign request is accepted. Ad spend and publishing stay with you.
What the UGC ad format is
The UGC ad format combines a shape (vertical, for phones), a length (short), a tone (personal and plain-spoken) and a structure (hook, moment, product, reason to care, call to action). Each of those can be varied, but changing too many at once makes an ad look like a regular commercial.
Format is not authorship. A UGC-format ad does not have to be made by a customer, and it must never claim to be when it is not.
The format AIUGCAdGenerator delivers
| Attribute | Value |
|---|---|
| Shape | Vertical 9:16 |
| File type | MP4 |
| Length | About 15 to 30 seconds |
| Ads per campaign | Three, from the same brief |
| Angles | A different opening, story and reason to care in each |
Format choices that matter
Vertical framing. A 9:16 frame fills a phone screen. Check the current specifications wherever you publish before you upload.
Captions. Many viewers scroll with the sound off, so captions carry the story.
Pacing. UGC ads move quickly from hook to product. Every second should earn the next.
One story per ad. The format rewards focus. Save other benefits for other versions.
How to get ads in the UGC format
- 01
Share a product URL or brief
No footage is required.
- 02
Choose a plan and confirm
Request the campaign after checkout or after selecting a credit.
- 03
Download the MP4s
Check the claims and creative, then choose what to publish or test.
Built into every campaign
Vertical MP4s
Each ad is a vertical 9:16 MP4, about 15 to 30 seconds long.
Three angles
The three ads differ in opening, story and reason to care.
Captions and editing
Captions and editing are included as appropriate.
Finished files
You review finished, playable videos.
Format limits
Vertical only
Ads are delivered as vertical 9:16 MP4s.
Your review
You review the finished files, claims and suitability before publishing, and follow platform rules.
Questions about the UGC ad format
What aspect ratio is a UGC ad?
Usually vertical, 9:16, to fill a phone screen. AIUGCAdGenerator delivers every ad in 9:16.
How long is a UGC ad?
Short. AIUGCAdGenerator ads are about 15 to 30 seconds each.
Do UGC ads need captions?
It helps. Many people watch without sound, and captions are part of an AIUGCAdGenerator campaign where appropriate.
What file type do I receive?
MP4.
Is UGC format the same as user-generated?
No. The format describes how the ad looks. AIUGCAdGenerator ads are UGC-style and are not made by customers.
How many ads come in one campaign?
Three finished ads from the same brief.
One brief. Three finished ads.
Three ads. One product story.
Get the UGC format, finished: three vertical MP4 ads from your product URL or brief.
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